The threat of a looming recession has kept up brands planning to expand their influencer...

The threat of a looming recession has kept up brands planning to expand their influencer...
In 2023, using Instagram for your SaaS company's marketing can propel your business to...
How often have we seen brands jump into influencer marketing campaigns only to be...
Influencer marketing is still one of your most effective marketing tools. In many ways,...
Blockchain technology is rapidly gaining attention and disrupting various industries,...
Younger generations are choosing to consume their content on streaming services, which...
The gaming industry has long been a challenge many marketers have been unable to solve....
Regardless of how you look at it, video marketing works in both the B2B and B2C spheres....
#Crypto has 20.7 billion views on the video-sharing app, which is growing daily, making...
If the internet is high school, then influencers are the cool kids everyone wants to...
TikTok's significant investments in gaming events, initiatives, and creators have...
Gaming influencer has long been popular for their entertaining and informative videos....
In terms of cultural relevance, gaming is highly on-trend today. In today's mobile-savvy...
Game influencer marketing can be one of the most effective ways to engage with the...
Feelings go beyond the tangible statistics you can access. As a brand, you've got...
Live events are one key aspect of brand marketing that required an alternative strategy...
AR technology allows businesses to provide mobile-first customers with value and...
Video games are as mainstream a hobby as they come in today's cultural landscape, and...
The global influencer market is predicted to grow to 24.1 billion USD by 2025....
Fact: Everyone adores GIFs. Emojis, GIFs, and stickers are used by more than 70% of...
Did you know Instagram carousels can increase your engagement rate to over 2%? You're...
Memes originated as a part of the online subculture and are now a significant component...
Influencer marketing has remained one of the most effective ways to market products....
Instagram is a fantastic tool for discovery; 50% of users use it to find new brands,...
In today's era of digital media, every brand needs user-generated content for improved...
Streaming is one of the most popular technologies of the current age. Initially a...
Most marketers agree that using social influencers is essential for a successful...
Influencer marketing is well worth the investment for marketers. According to Statista,...
Marketers today have to track many things under the radar for the brand's online...
Modern customers anticipate personal and tailored experiences. Gone are the days when...
Social media marketing in 2022 makes for a more significant part of the pie for...
With Twitch’s burgeoning reputation, you’ve decided this is where you want to promote...
The power of social media influencers is unlike anything else. They can compel their...
Almost all businesses, big or small, have a social media account. A robust social media...
Brands learned years ago that bloggers and influencers could help them reach customers....
Fake followers are a big problem in social media marketing. They wreak havoc on your...
While Follower count is the most popular metric used to evaluate success on TikTok, it...
Social media marketing yields profitable results, but only when used correctly. A...
Instagram is no more just a photo-sharing app. Instagram has become a powerhouse...
Social media dictates how we interact with pop culture. Well, it is pop culture! Pop...
Influencer marketing is considered one of the most effective marketing techniques....
In 2022, TikTok will be one of the fastest-growing platforms, having the youngest...
Every successful brand has one common quality: a nuanced understanding of its target...
Almost everyone is on social media. People connect, brands find their audience, and...
Live streaming is not a new concept, and the conception and production of these videos...
The gaming industry is booming, giving birth to massive platforms. Twitch is one such...
It is common knowledge among marketers that social media users love watching (and...
The business world has transitioned to digital marketing, offering abundant promotion...
The meteoric rise of Reels has been outstanding. Many people anticipated the Reel trend...
Running a business today has become a Herculean task. Modern-day customers are highly...
The marketing world is ever-evolving, and new strategies frequently emerge to help...
Influencer marketing is the secret to the success that many businesses are witnessing....
What's your ideal strategy to grow your Instagram following? Many brands focus on the...
As reputable brands, we are often so fixated on creating new content that we rarely take...
With over 1.7 billion users, Facebook is an ideal platform for brands to market their...
Influencers have brought brands a much-needed breath of fresh air into marketing...
Instagram has leaned into the demand for bite-size videos by introducing Reels, a...
For brands looking to collaborate with NFT influencers, several trailblazers in the...
Did you know nearly 40% of the nerve fibers to our brain are connected to our retina?...
YouTube has been steadily growing since its beginnings in 2005 to become the mammoth it...
Traditional business owners, over the years, have spent a fortune installing colossal...
Crypto influencers are pivotal to the success of your crypto product company. They...
Cryptocurrency is making headlines today, and why not? It is an innovation in the way...
GenZ! If we know them personally, they baffle us. On social media, they amaze us. Also...
Facebook and Instagram are usually brands’ go-to platforms for marketing and customer...
Non-fungible tokens (NFTs) have remained buzz-worthy this year and have quickly turned...
Brands in competitive niches use data and analytics to perfect every part of their...
The cryptocurrency landscape is reeling with new NFT trends that are making waves. For...
Brands have various factors to consider when it comes to influencer payments. It is one...
Micro-influencer marketing is a newer notion that has lately entered the social media...
UGC is a great way to boost a brand through social proof. Customers who post this...
We can gladly bid adieu to the endless IG stories that say, “Swipe up for the link”....
In 2022, there are currently more than 1 billion people on Instagram and 500 million...
We all know about influencer marketing and how it can be used to market products and...
Whether you are new to affiliate marketing or have been using it to grow your business...
Authentic influencer collaborations are now the industry standard. Long gone are the...
Approximately 80% of marketers use Facebook promotions to distribute content and grow...
With over a billion hours of content consumed every day on YouTube, marketers need to...
Influencer marketing is ruling the marketing industry, with good reason. Consumer...
With social media becoming an important part of our lives, brands are taking a very...
Organic influencers – real people who are true brand champions and passionate content...
The idea of incorporating robots into your marketing mix is a little bit intimidating....
There are two certainties when it comes to marketing today. The first is that social...
Influencer marketing will soon become a $15 billion industry – and yet there are still...
Did you know that the majority of the most-watched television broadcasts in history were...
Blogs have evolved from being public diaries to one of the most valuable marketing...
Influencer marketing has gained its clout because of one major reason: traditional...
The influencer marketing approach, which entails influencing and executing at scale, has...
YouTube and Instagram are the show stealers when it comes to influencer marketing...
Influencer marketing is a fantastic tool for creating brand awareness, but it’s even...
Nano-influencers are the latest inductees to hit the influencer marketing niche — social...
YouTube influencer marketing is not just another buzzword dominating the world of...
It's no secret that influencer marketing has become one of the most efficient ways to...
Trying to figure out how Twitch fits into your marketing plan? Beyond the major social...
Have you ever bought a product or service from your Facebook newsfeed? If you are a...
TikTok, as an app, has made a splash in a very short span, unlike many other social...
TikTok is the hottest social media platform right now. The channel has more than one...
When we think of the collective suite of digital platforms that come under social media,...
Many new entrants are vying for your attention, but good ol’ Facebook still stands on...
For an app that was considered a low engagement and frivolous content platform when it...
Facebook chatbots have revolutionized the way brands connect with their customers on...
Picture this: If Facebook were a country, then its users in India alone would make it...
The one thing that digital marketers fear the most is a drop in engagement for the brand...
Despite being ‘the new kid on the block’ among social media platforms, TikTok’s rise has...
As a brand, you want to reach your customers in the most innovative of ways to improve...
The days of Facebook organic reach are over (well, almost!). Blame it on the...
Fact check: Influencer marketing doesn't just take place on Instagram and Facebook. We...
If a brand wishes to ace its influencer marketing game, it has to look beyond YouTube,...
Influencer marketing has gone from a niche, novelty marketing tactic to an undeniable...
It doesn’t take a hawk’s eyes to spot a brand ambassador program on social media. This...
Did you know that TikTok has about 1 billion monthly active users worldwide? If you are...
On Instagram, a large following acts as a currency. But how do you increase the number...
Do you believe Facebook has lost its sheen as youngsters prefer to stay away, and you...
As a digital marketer, you’ve embraced the power and magnitude of influencer marketing...
For marketers working on a particular brand, every single online campaign must achieve a...
Trust, attention, and relationships are the three factors that influencers leverage to...
The rapid onset of influencer marketing has made the term ‘celebrity’ much broader...
With the advent of social media, we have all undertaken the journey from consumers to...
Creating effective strategies is more about being proactive and reactive, and any good...
The Internet has been a liberating medium that, in most cases, takes away the shackles...
Despite being one of the youngest networks in the social media industry, TikTok has...
The adage ‘change is the only constant’ holds particularly true on social media. Online...
How many times have you scrolled through Twitter and came across a branded promotion on...
Before we dive in, let us take a moment to understand the power of word of mouth! As per...
Just like every successful social media platform, Clubhouse too has made a massive...
People these days spend more time on messaging apps than social media apps. Facebook...
For more than a decade now, digital marketers have been chasing the holy grail of...
It’s 2021 and visual content has gone beyond just static images and visuals. This means...
Influencer marketing now is an amazingly powerful marketing strategy. In the last three...
Ticktock, ticktock! For any business, time is money! We suggest you quickly hop on to...
Just like the ‘Loch Ness Monster and The Abominable Snowman’, organic reach on Instagram...
Once considered a platform for frivolous content and lip-syncing teens, TikTok has...
Organic marketing for brands is a thing of the past! The latest algorithm updates across...
A true test of how ingrained a social media platform is in society today is whether...
Can TikTok really be the solution to a brand’s marketing woes? The fact that some brands...
Advancements in technology have transformed how businesses use social media to market...
Anyone who has had any sort of online presence over the last couple of years is surely...
Instagram has grown enormously over the years, and it continues to broaden its horizons....
Have you noticed a dip in your social media engagement recently? Your follower count has...
There's more to social media than meets the eye. The modern social media user...
There are opportunities galore for content marketers with various channels, types of...
To catch the attention of a user on YouTube and draw them in, the only immediate tools...
Everybody wants to be popular on Instagram. Why? Because Instagram is one of the most...
As Instagram continues to grow as a competitive marketplace, multiple factors within the...
A majority of social media users in the world are casual users and can manage most of...
Over the last couple of decades, influencer marketing has been rapidly gaining in...
Influencer marketing, as we know it is relatively new. Emerging in the early days of the...
Influencer marketing is the future. 93 percent of marketers now use it to expand their...
From the days of flyers, radio and telemarketing to constantly evolving social media and...
Influencer marketing has taken the world by storm, and it isn’t difficult to see why....
Influencer marketing - you either love it or you hate it. But you can’t deny that it’s...
Influencer marketing uses the relationship online personalities with dedicated...
Social media has changed the world of marketing as we know it. It’s now easier for...
The upside of a solid and successful social media strategy is unparalleled. But how many...
What is influencer marketing, is it effective, and, more importantly, how should you...
Influencer marketing is one of the fastest-growing industries in the marketing world....
The Internet presents opportunities for brands to create a powerful online presence....
Influencer marketing is now a top marketing strategy that businesses of all sizes are...